Lainey Wilson is set to appear in a cameo in the upcoming Coors Light Super Bowl ad that will feature the Coors Light Chill Train.
“I think my family’s going to freak out when they see me on a commercial during the Super Bowl,” Wilson tells Billboard. “It was such a dream to be in my first big game day and just help reintroduce the Coors Light iconic Chill Train to bring a little bit of that chill that everybody needs. We need that chill out from time to time.”
“I was doing a photo shoot with my old trusty guitar and a horse that Coors Light hooked me up with,” says Wilson, who filmed her cameo at Los Angeles’ Paramount Studio. “We had some really cool frosted makeup effects and we got to do a lot of fake snow in my hair and eyelashes and stuff. I got to do something that I’ve never done and got to be creative in different kind of ways, which is always fun for me.”
The reigning CMA entertainer of the year’s appearance in the ad is part of the multi-year partnership between the musician and Coors Light, which will also serve as the official partner for her 2024 Country’s Cool Again tour, which launches May 31 at Nashville’s Ascend Amphitheater.